Ad Analytics guide
Ad Analytics connects your Meta and TikTok ad accounts, syncs your ads, and combines performance metrics with AI analysis of each video creative (hook, storyboard, scores) to surface winners and ads to turn off.
Where to find it
Sidebar → Ad Analytics
Requirements
- A Passionbits account
- A Meta Ads and/or TikTok Ads account you can authorize
- A plan that includes Ad Analytics (the page prompts an upgrade after you connect if your plan does not)
Getting started
- Open Ad Analytics and choose Meta or TikTok.
- Click Connect and approve access in the pop-up (connecting only links the account; it does not load ads yet).
- Start an ad library sync; Passionbits pulls ads and insights and shows sync progress.
- After sync, analysis runs per ad and the dashboard fills with performance metrics, creative analysis and suggested actions.
Works with
Meta Ads, TikTok Ads
Frequently asked questions
- Which ad platforms does Ad Analytics support?
- Meta Ads and TikTok Ads.
- Does connecting my account import all my ads immediately?
- No. Connecting links the account. You then start a sync to load ads and insights.
- Can I revoke access?
- Yes. Access is granted through OAuth and can be removed from the connected platform or from Passionbits integrations.