Brand Mention guide

Brand Mention syncs creator videos and tagged content that mention your brand from TikTok, TikTok Shop and Instagram, ranks creators, surfaces trending mentions and hashtags, and highlights on-brand and at-risk creators.

Where to find it

Sidebar → Brand Mention

Requirements

  • A Passionbits account
  • A TikTok Business account, TikTok Shop seller account and/or Instagram Business or Creator account

Getting started

  1. Open Brand Mention and choose TikTok, TikTok Shop or Instagram.
  2. Connect the relevant account through the OAuth pop-up.
  3. Passionbits syncs mentions and tagged content.
  4. Review the stats, leaderboard, trending mentions and alignment analysis.

Works with

TikTok Business, TikTok Shop, Instagram Business / Creator

Frequently asked questions

Which platforms does Brand Mention support?
TikTok, TikTok Shop and Instagram.
Does it work without a TikTok Shop?
Yes. TikTok and Instagram mention tracking work independently of TikTok Shop.
Feature overview